Private Label
Your name on a wine that's actually from somewhere.
Most private label is anonymous bulk juice with a nice label. Ours is grown on our own Texas High Plains estate and made at our own winery — with the provenance to say so on the back.
Can I put my own label on Reddy wine?
Yes. Reddy produces private label wine from estate-grown Texas fruit at its own winery, with a minimum of 56 cases per SKU. We handle bench trials, label design support, TTB approval and TABC compliance in house — so the wine on your list has a real vineyard behind it rather than anonymous bulk juice.
01 — The Offer
Estate fruit.
Your label.
We farm 400 acres, crush on site, and bottle in house. That means a private label program here isn’t a broker deal — it is a wine with a real vineyard behind it, built to your price point and your list.
Minimum run is 56 cases per SKU. Real programs, not vanity runs.
01
The brief
Price point, style, use case, volume, and timeline. One conversation and a short questionnaire.
02
The bench trial
We put samples in front of you from our estate lots until the wine is right.
03
Label & compliance
Design support, TTB label approval, and TABC compliance handled in-house.
04
Bottle & deliver
Produced and bottled at our winery, then delivered direct to your accounts across Texas.
The Wall
A label worth framing
Your name, our fruit. Every programme is designed as a piece in its own right — not a sticker on someone else’s wine.
“The bottle on the table says as much about the room as the room does.”
02 — Who It’s For
A house wine worth pouring.
Hotels & resorts
A house pour that tells a Texas story to out-of-state guests.
Restaurant groups
Margin control on the by-the-glass program without dropping quality.
Retailers
An exclusive SKU nobody down the street can put on the shelf.
Corporate & gifting
Branded bottles with real provenance behind the label.
03 — Start a Program
Tell us what you’re building.
A few questions and we will come back with style options, pricing, and a realistic timeline.